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Abstract |
In Spain, public development and economic promotion agencies, as well as private business training centers spend large amounts of money on programs to promote entrepreneurship.
This thesis begins with an extensive review of the literature and the state of the art in order to identify which criteria are key in successful business projects. On the one hand, it analyzes the contents of the programs of the main development agencies and private centers, and on the other, it interviews the actors involved to check which factors they consider key to business success, these are; entrepreneurial people in a nascent state, entrepreneurial people in a new state, entrepreneurial people in a consolidated state, the people responsible for public and private training centers, the people who train these centers.
Based on these analyses, it tries to check whether the entrepreneurship programs focus on developing those key factors that allowed established entrepreneurs to consolidate successful entrepreneurship projects at the time.
The results indicate that the factors most valued by successful entrepreneurs are those related to personal and professional self-awareness, such as self-awareness of one's own motivations and goals, the promotion of self-efficacy and self-determination when 'undertake, again highlighting the power of attitudes and beliefs in line with the theoretical review. Based on these results, he notes the low presence of these factors in the training programs in favor of another type of content of a more technical nature and promoting generic skills.
The research provides new information about the process of starting a business, proposing a new preliminary phase aimed at self-knowledge, and highlights how the way of playfully interacting with the environment could help in the development of viable business ideas , establishing a set of recommendations and a road map that will increase the general effectiveness of these programs, for the achievement of viable business projects and thus maximize the resources invested.
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